Most conversations about artificial intelligence focus on what AI can do for us. It can save time, automate tasks, generate content, and remove all kinds of inconvenience from our lives. But perhaps a more important question is this: what is AI doing to us?
In his third session, Christopher Watkins introduced the concept of liturgies. Liturgies are not simply the things we do; they are the things that do something to us. They shape our loves, desires, imaginations, and understanding of the good life. As Augustine wrote, “My weight is my love; wherever I am carried, it is my love that carries me.” What captures our attention ultimately shapes who we become. This is particularly significant in what is often called the "attention economy." Watkins suggested that it may be more accurate to think of it as a worship economy. Our attention reveals what we value most. As Marshall McLuhan's student John Culkin famously observed, “We shape our tools and then our tools shape us.” (Culkin, 1967) The question is not just how we use technology, but how technology is teaching us to engage with the world.
Watkins illustrated this through a review of the BBC Documentary AI Confidential with Hannah Fry (BBC, 2026). Thisfeatured a man named Jacob, who has been in a three-year relationship with an AI chatbot. Reflecting on the relationship, Jacob asked, “Why should you need to deal with real life situations that you don't like?” At first glance, that question may seem reasonable. After all, we routinely use technologies to reduce discomfort. We drink coffee to avoid tiredness, take painkillers to relieve headaches, and purchase insurance to minimise risk.
Yet something feels different here.
First I want to raise some potential benefits of “struggle”. The issue may not be avoiding difficulty itself, but what happens when we eliminate forms of friction that are essential for human growth. We often think of friction as a problem to overcome, but friction can also be formative. Patience, perseverance, compassion, forgiveness, and self-control are all developed through resistance and challenge.
John Dyer (theologian and media theorist) has a good example about this. He observes that most of human history was largely spent trying to get enough food to survive. Now many societies face the opposite challenge: determining how much is enough. Watkins suggests we may be in a similar age but in relation to friction. As technology makes life increasingly effortless, we must learn to ask a new question: